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BRAND PARTNERS

Our Corporate Partners are the backbone of LHA’s ambitious mission. These esteemed organizations and businesses provide invaluable support, ensuring that Latinos in the hotel industry are equipped with the resources and opportunities they need to thrive.

Dive into the world of our dedicated partners who believe in our vision. From global hotel chains to industry-centric service providers, each partner contributes uniquely to the broader landscape of Latino hotel investment and ownership. Their support manifests not only in monetary terms but also through shared knowledge, industry insights, and collaborative projects.

Discover the synergy between LHA and its corporate partners, and learn how these alliances are forging a brighter, more inclusive future for Latino hoteliers.

GOLD SPONSOR

Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For more than 90 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value.

The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our brands are comprised of more than 3,500 hotels in 81 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Inn & Suites, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton Honors.

​For more information about franchise and development opportunities, please visit http://www.hiltonworldwide.com/development/index.htm

TURQUOISE SPONSOR

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Marriott International

​Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 6,400 properties in 30 leading hotel brands spanning 126 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company also operates award-winning loyalty programs: Marriott Rewards®, which includes The Ritz-Carlton Rewards®, and Starwood Preferred Guest®.

TURQUOISE SPONSOR

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Red Roof

Red Roof is a leader in the economy lodging industry with franchised, corporate-managed, and corporate-owned properties, serving millions of guests each year. With coast-to-coast locations, Red Roof has over 500 properties in the U.S. Red Roof is also expanding internationally to Brazil, Canada, Thailand and Japan. The primary goal at Red Roof is to provide customers a savings without sacrificing comfort and with redroof.com’s RediPromise™, guests can be sure that they are getting the best available hotel room rate, guaranteed. The brand has been investing significantly to renovate and upgrade hotels nationwide with sleek and modern NextGen® redesign elements. The Red Roof NextGen hotels feature updated, stylish and home-like interior and exterior designs that demonstrate the Red Roof dedication to providing customers with an affordable stay in a clean, comfortable and modern room. The company is rolling out Red Roof PLUS+®, an enhanced Upscale Economy® offering at a value price, committed to “Adding More Wow to Your Stay!®”. Nice Place. Nice Price® is what every consumer can expect when they stay at any Red Roof location. Red Roof also offers franchisees Genuine Relationships. Real Results.™. The Red Roof loyalty program, RediCard®, is the richest in the industry rewarding members with free nights with only 7,000 points, advance notice of special offers, and complimentary bottled water each day of their stay. Traveling with your pet? Don’t forget that at Red Roof ‘you stay happy, pets stay free’ as one well-behaved pet is welcome per room, nationwide.

Bronze Partners

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Choice Hotels

​Choice Hotels International (NYSE: CHH) is one of the largest and most successful lodging companies in the world. Choice currently franchises more than 6,500 hotels, representing more than 500,000 rooms, in more than 35 countries and territories. Ranging from limited service to full service hotels in the economy,

mid-scale and upscale segments, Choice-branded properties provide business and leisure travelers with a range of high-quality, high-value lodging options throughout the United States and internationally.

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G6 Hospitality​​

G6 Hospitality LLC owns, operates, and franchises nearly 1,400 economy-lodging locations under the Motel 6 and Studio 6 brands in the U.S., Canada, and India. Headquartered in Dallas, Texas, G6 Hospitality was rated one of the top ten hospitality companies according to Hotel Management 2017 Top Hotel Companies ranking list.

Motel 6 and Studio 6 have quickly developed a reputation for quality, comfort and value with travelers. Motel 6 was founded in 1962 and offers owners one of the lowest operating costs in economy lodging. Backed by the iconic Motel 6 brand, Studio 6 has quickly developed a reputation for quality, comfort and value with extended stay travelers, and is one of the fastest growing extended stay brands.  G6 Hospitality works hard to provide its franchisees with support, benefits, and shared goals.

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Wyndham Hotels & Resorts

Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents.  Through its network of approximately 852,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry.  The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Extended Stay®, Trademark Collection® and Wyndham®.  The Company’s award-winning Wyndham Rewards loyalty program offers over 103 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally.  For more information, visit wyndhamdevelopment.com

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IHG® (InterContinental Hotels Group) is a global organization with a portfolio of brands including InterContinental® Hotels & Resorts,Kimpton® Hotel & Restaurants,Hotel Indigo®,EVEN® Hotels,HUALUXE® Hotels & Resorts,Crowne Plaza Hotels® & Resorts,Holiday Inn®,Holiday Inn Express®,Holiday Inn Club Vacations®,Holiday Inn Resort®,avid™ hotels,Staybridge Suites®, and Candlewood Suites®. IHG also manages IHG® Rewards Club, our global loyalty program, which has more than 100 million enrolled members.

We operate hotels in three different ways – as a franchisor, a manager and on an owned and leased basis. We focus on the mainstream, upscale and luxury segments of the hotel industry and have a targeted portfolio of brands individually tailored to meet guests’ needs and occasions.

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Hyatt Hotels Corporation

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company with a portfolio of 20 premier brands. As of June 30, 2019, the Company’s portfolio included more than 875 properties in over 60 countries across six continents. The Company’s purpose to care for people so they can be their best informs its business decisions and growth strategy and is intended to attract and retain top colleagues, build relationships with guests and create value for shareholders. The Company’s subsidiaries develop, own, operate, manage, franchise, license or provide services to hotels, resorts, branded residences, vacation ownership properties, and fitness and spa locations, including under the Park Hyatt®, Miraval®, Grand Hyatt®, Alila®, Andaz®, The Unbound Collection by Hyatt®, Destination®, Hyatt Regency®, Hyatt®, Hyatt Ziva™, Hyatt Zilara™, Thompson Hotels®, Hyatt Centric®, Caption by Hyatt, Joie de Vivre®, Hyatt House®, Hyatt Place®, tommie™, Hyatt Residence Club® and Exhale® brand names, and operates the World of Hyatt® loyalty program that provides distinct benefits and exclusive experiences to its valued members.

For more information about franchise and development opportunities, please visit www.hyatt.com/development.

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Sonesta

Hotels as Individual as Our Guests. Just as there is no typical Sonesta, there is no typical Sonesta guest. They are business people, couples, families, and adventurers. Many have worn all these hats with Sonesta, and all long for a unique and authentic experience. No matter your travel style or needs, Sonesta can match them, amidst a bold and independent-minded aesthetic from our lobbies and restaurants to our rooms.

Our diverse and distinctive portfolio spans 8 countries and covers a full range of services, from independence to full-service indulgence.

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Extended Stay America

With over 25 years of experience specializing in the extended stay segment, we have refined our operating model to be simple with the right balance of services, amenities, staff and operating processes that deliver an effective guest experience.

As the leader in the midscale extended stay segment, Extended Stay America has mastered the art of high occupancy, modest labor and low cost to deliver attractive margins.

Millions of travelers nationwide have enjoyed the spacious suites, fully equipped kitchens and great prices of Extended Stay America hotels. We deliver an outstanding hotel value by providing our guests with only what they need and not charging them for what they don’t.

Operating in 44 states, our 630+ hotels featuring 69,000 rooms nearly doubles that of our competition.